Thursday, January 07, 2010

Local PPC: Google AdWords GeoAttribution Is Inaccurate (Search Engine Journal)

We discovered in 2009 that AdWords inaccurately attributes the geolocation of your AdWords visitors. I previously wrote a blog post about AdWords geotargeting's inadequacies in Feb 2009 ("Hey AdWords, Do You Offer GeoTARGETING, Or Just GeoSUGGESTION?"). Though my desired fix (allow experts to turn off query parsing even even if defaults "on" for noobs) was echoed by many users, nothing has ...

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